ANDREW McKEE DESIGN
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Vertical Atlanta

b. 1986, HK.

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You are a fucking genius! Do you realize how talented you are.
You nailed it.  NAILED IT! You fucking get me!
_ Christopher Macken, CEO

 

VERTICAL ATLANTA

Known as The Glam Guy of Real Estate, Christopher Macken reached out to me after he found my work on Instagram. We had met a few times within the Midtown, ATL community.

Christopher Macken is known for two things, his larger than life television personality and his expertise in Atlanta Real Estate. His Team has a unique plan to accommodate your special circumstances with expertly executed precision and a uniquely southern flare.

He reached out to discuss branding on his new company, Vertical Atlanta. “Think Minimalist, Living Elevated, CoCo CHANEL.


Initial logo mock-ups that we’re presented to VTLATL. Minimalist approach. I wanted something so simple it felt deceptively obvious. Flipping “ATL” upside down, vertical just made sense.

Initial logo mock-ups that we’re presented to VTLATL. Minimalist approach. I wanted something so simple it felt deceptively obvious. Flipping “ATL” upside down, vertical just made sense.

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